libri scuola books Fumetti ebook dvd top ten sconti 0 Carrello

Torna Indietro

garel gilles; mock elmar - the innovation factory

The Innovation Factory


Disponibilità: Normalmente disponibile in 20 giorni
A causa di problematiche nell'approvvigionamento legate alla Brexit sono possibili ritardi nelle consegne.

58,98 €
56,03 €

Questo prodotto usufruisce delle SPEDIZIONI GRATIS
selezionando l'opzione Corriere Veloce in fase di ordine.

Pagabile anche con Carta della cultura giovani e del merito, 18App Bonus Cultura e Carta del Docente

Facebook Twitter Aggiungi commento

Spese Gratis


Lingua: Inglese
Pubblicazione: 06/2022
Edizione: 1° edizione

Note Editore

The Innovation Factory takes a fresh look at the fine art of breakthrough innovation. What makes it unique is that it brings together an experienced scholar and a serial entrepreneur who share the same passion for understanding the processes and theories needed to innovate over and over again. The book marries theory with practical examples focusing on the Concept-Knowledge (C-K) Theory developed by the prestigious school Mines ParisTech.For the first time, you will discover the unknown story of the Swatch watch told by Elmar Mock, the creative engineering force behind the Swatch. In this book, he passionately tells how he helped to create this breakthrough innovation that saved the Swiss watch industry in the 1980s. Gilles Garel, a professor of management, relates this tale of epic innovation to C-K theory and both convincingly argue that organizations can channel creativity to develop breakthrough innovations that disrupt markets.Innovation is not just a case of acquiring aptitude. It is also a question of attitude: Innovators strive to remain creative and active. The book provides an overview of the characteristics and essential strengths of the successful Innovation Factory, Creaholic, based in Switzerland. The example of Creaholic helps readers grasp what breakthrough innovation is truly all about.The book’s use of vibrant metaphors helps readers easily digest the ideas and concepts presented. The book concludes with thoughts about future directions for the watch industry.


Nobody Goes Truffle Hunting on the HighwayThe Innovator Stops You from Going around in CirclesWhat Is at Stake for Companies with Contemporary Innovation?From the Notion of Innovation to Actually Making It Happen The Entrepreneur and the Scholar Innovation Was, Is, and Will BeThe Hidden Side of the Concept of the SwatchThe Great Watch Crisis of the Late 1970s, or When Managers Are No Longer EntrepreneursInnovation versus the Crisis: The Empire Strikes Back with the SwatchThe Swatch Project Did Not Simply Appear Out of the BlueThe Innovative Design of the SwatchConclusionC-K: A Truly Practical Theory of Breakthrough Innovation Reconciling Concept with Knowledge A First Approach of the Notion of Design The Theoretical Roots of the Design: Design versus DecisionThe Basic Notions of C-K TheoryThe Reasoning Behind the C-K TheoryC-K in Action: Some Examples of C-K CasesConclusion: The Origins of the ConceptThe Molecular Metaphor of Innovation: Gas, Liquid, Crystal The Innovator Blues The Origins and the Status of the Molecular Metaphor The Molecular Metaphor of the Mental States of Innovation The Mental State of Gas The Mental State of Liquid The Mental State of Crystal From a Dialogue of the Deaf to a Dialogue of the Mental States The Metaphor of the Matriarch How to Organize Breakthrough Innovation: Creaholic, an Innovation Smith Professional Inventors Unique Organizational Principles The Internal Organization of Creaholic The Matriarch as a Metaphor of the Management of Ambidexterity Multidisciplinary and MultifertilizationEpilogue: Watches to be Watched: Connected Watches, or the Innovation War Raging on Your WristFrom a Coordinated World to a Connected World The Economic War on Your Wrist The Wrist: An Innovative Spot Watchmaking Seized by a RevolutionConclusion: Innovation at Work References Index


Gilles Garel is a professor at the National Academy of Arts and Trades (Cnam), Paris, France, and at the Polytechnic School of France At Cnam. Heis the chair of Innovation Management and has been collaborating with companies on innovation and project management since the 1990s.He is also director of Cnam’s Interdisciplinary Laboratory of Scientific Action research (LISRA). Elmar Mock is an engineer of chronometers and plastic material. At the age of 26, he, along with Jacques Müller, invented the Swatch. He subsequently conceived the Rockwatch for Tissot before leaving the watch industry. In 1986 he founded his own company, Creaholic, in Biennes, Switzerland. He is cited as an inventor in more than 150 patents. In 2010 he won the Gaïa Prize.

Altre Informazioni



Condizione: Nuovo
Dimensioni: 9.25 x 6.25 in Ø 0.73 lb
Formato: Brossura
Illustration Notes:13 b/w images
Pagine Arabe: 188

Dicono di noi