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witzel morgen - management history
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Management History Text and Cases




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Dettagli

Genere:Libro
Lingua: Inglese
Editore:

Routledge

Pubblicazione: 12/2009
Edizione: 1° edizione





Trama

Argues that despite the relative newness of management science as an academic subject, management itself has been around since ancient times. This book traces the development of management as a discipline, examining the way this evolution impacts management practice.




Note Editore

Management History is not simply a book about the history of business or even the history of management. The goal of this book is to demonstrate that despite the relative newness of management science as an academic subject, managementhas been around since ancient times. Through understanding the history of management-both in practice and theory - one is able to approach the complex and challenging problems of modern management from a new perspective. The book not only traces the development of managementfrom history to the present day, but also examines the way this evolution impacts how management is practiced today and how it may develop in the future. It incorporates case studies from around the world cutting across a range of time periods, from the Egyptian royal tomb builders of Deir el-Medina, to H.J. Heinz, Cadbury Brothers and Tata Steel. Management History is ideal for instructors wishing to incorporate historical content and analysis into management education courses, modules, and training programs, particularly at the MBA level and higher.




Sommario

1. Introduction to Management History 2. Organization 3. Strategy 4. Human Resource Management 5. Marketing 6. Financial Management 7. Technology, Innovation and Knowledge 8. Business and Society 9. Leadership 10. Conclusion: How History Impacts on Management




Autore

Morgen Witzel is a Fellow of the Centre for Leadership Studies, University of Exeter, UK. A writer, lecturer and consultant on business and management, especially on the history of management, he is the author of over 20 books and hundreds of articles for the academic and popular press.










Altre Informazioni

ISBN:

9780415963350

Condizione: Nuovo
Dimensioni: 9.25 x 6.25 in Ø 1.60 lb
Formato: Brossura
Pagine Arabe: 480


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