Graphic Design - Hughes Katherine A. | Libro Crc Press 07/2019 - HOEPLI.it


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hughes katherine a. - graphic design

Graphic Design Learn It, Do It




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Dettagli

Genere:Libro
Lingua: Inglese
Editore:

CRC Press

Pubblicazione: 07/2019
Edizione: 1° edizione





Note Editore

This book is an introduction to the fundamentals of graphic design and the software applications used to put these concepts into practice, specifically the Adobe Creative Suite. The book is intended for production-oriented audiences, those interested in the what, why and how of graphic design. Based on the approach of learning then doing, which in this environment translates to reviewing the basics then experimenting with design within the Adobe applications. A series of discussions and open-ended activities are included at the end of each chapter intended to further the conversation and invite creative expression of design using the Adobe Creative Suite. Key Features This book brings together the fundamentals of graphic design (e.g. design elements, color theory, typography) and the software applications used to implement these concepts, introducing the application basics of the Adobe. Using the elements of design and design principles to create a visual solution [an image] that stands out in a crowded marketplace. This discussion includes color theory, typography and page layout. Following an overview of each application and its uses, assignments are presented to foster familiarity with each application’s workspace and the capabilities of its tools while featuring specific design concepts. Creative Suite A series of discussions and open-ended activities are included at the end of each chapter intended to further the conversation and invite creative expression of design using the Adobe Creative Suite. Accompanying exercise files (for students) and course support materials (for instructors) are available for download from a companion website.




Sommario

Breaking Down Design. Implementing the Principles of Design. Color in Design. Defining the Project: 5W1H. Output & File Properties. Getting Started in Photoshop. Photoshop Continued--Layers & Type. Digital Photography in Design. Photo Editing in Photoshop. Typography in Design. Introduction to Illustrator. Page Layout (SIngle or Multipage Document). Introduction to InDesign. InDesign Continued. Portfolio/Bringing It All Together.




Autore

Katherine A. Hughes is Assistant Professor in the Department of Communications at Elizabethtown College teaching communcation courses inlcuding visual communication, digital photography and multimedia applications for corporate communications.







Altre Informazioni

ISBN:

9780367075347

Condizione: Nuovo
Dimensioni: 9 x 6 in
Formato: Brossura
Illustration Notes:71 b/w images and 229 color images
Pagine Arabe: 440






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