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proctor t. - creative problem solving for managers
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CREATIVE PROBLEM SOLVING FOR MANAGERS DEVELOPING SKILLS FOR DECISIONS MAKING AND INNOVATION




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42,98 €



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Dettagli

Genere:Libro
Lingua: Inglese
Editore:

Routledge

Pubblicazione: 04/2005
Edizione: 2





Trama

* How can managers tackle complex problems?
* How do you encourage innovation?
* How do you implement new solutions?
* Is creativity the key to management success?
This accessible text provides a lively introduction to the essential skills of creative problem solving. Using extensive case studies and examples from a variety of business situations, "Creative Problem Solving for Managers explores a wide range of problem solving theories and techniques, illustrating how these can be used to solve a multitude of management problems.
Thoroughly revised and redesigned, this new edition retains the accessible and imaginative approach to problem-solving skills of the first edition. Contents include:
* Blocks to creativity and how to overcome them
* Key techniques including lateral thinking, morphological analysis and synectics
* Computer assisted problem solving
* Increased coverage of group problem solving techniques and paradigm shift
As creativity is increasingly being recognized as a key skill for successful managers, this book will be welcomed as a readable and comprehensive introduction for students and practicing managers alike.




Note Editore

This is an accessible text and lively introduction to the skills of creative problem solving. Using extensive case-studies from a wide range of business situations, it illustrates the techniques used to solve management problems.
This accessible text provides a lively introduction to the essential skills of creative problem solving. Using extensive case-studies and examples from a range of business situations, it explores various problem-solving theories and techniques, illustrating how these can be used to solve a range of management problems.

Thoroughly revised and redesigned, this new edition retains the accessible and imaginative approach to problem-solving skills of the first edition. Contents include:

* blocks to creativity and how to overcome them
* key techniques including lateral thinking, morphological analysis and synectics
* computer-assisted problem solving
* increased coverage of group problem-solving techniques and paradigm shift.

As creativity is increasingly recognized as a key skill for successful managers, this book will be welcomed as a comprehensive introduction for students and practising managers alike.




Sommario

1. Creativity and its Importance in Business 2. Blocks to Creativity 3. Theories of Creativity and the Creative Problem-Solving Process 4. Objective Finding, Fact Finding and Problem Finding/Definition 5. Morphological Analysis and Related Techniques 6. Brainstorming 7. Lateral Thinking and Associated Methods 8. Synectics 9. Miscellaneous Ideation 10. Evaluation 11. Implementing Ideas 12. Computer Assisted-Problem Solving










Altre Informazioni

ISBN:

9780415345422

Condizione: Nuovo
Dimensioni: 246 x 174 mm
Formato: Paperback / softback
Pagine Arabe: 312


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