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dagnino giovanni b. (curatore); rocco elena (curatore) - coopetition strategy
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Coopetition Strategy Theory, experiments and cases

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Dettagli

Genere:Libro
Lingua: Inglese
Editore:

Routledge

Pubblicazione: 10/2011
Edizione: 1° edizione





Note Editore

This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors’ interdependencies (firms, governments, suppliers, customers, scientists and partners) in today’s global scenarios. It provides the rudiments for navigating an exploration journey into a virtually new and emergent management subfield. This volume presents three key distinctive features: it is the first attempt that delves systematically and rigorously into coopetition strategy and coopetitive behaviour; it clearly elucidates the contribution of coopetition to the advancement of strategic management and managerial practice; it is the outcome of the collective brains of several scholars, with diverse geographical roots and backgrounds, who cultivate original research on co-opetition strategy from a variety of perspectives (economic, managerial, political) and multiple methods (theory building, game-theoretical, experimental and inductive case-based inquiries). Looking into this volume, the reader will realize that, while the topic is at the beginning of its lifecycle, coopetition strategy has touched an important crossroads which solicits a more comprehensive and systematic assessment. If mindfully formulated and implemented, this hybrid strategic option is able to increase returns and generate value for shareholders, entrepreneurs, managers and coopetitors.




Sommario

Introduction Part 1: Coopetition Strategy: Conceptual Development Part2: Coopetition Strategy: Case-Based Inquiry Part 3: Coopetition Strategy: Experimental Evidence. Concluding Remarks




Autore

Giovanni Battista Dagnino is Deputy Chair and Professor in the Department Business Economics and Management of the University of Catania. Elena Rocco is Senior Assistant Professor of Business Economics and Management at the University of Venice "Ca’ Foscari.










Altre Informazioni

ISBN:

9780415696470

Condizione: Nuovo
Collana: Routledge Studies in Global Competition
Dimensioni: 9.25 x 6.25 in Ø 1.25 lb
Formato: Brossura
Illustration Notes:35 b/w images, 29 tables and 35 line drawings
Pagine Arabe: 336


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