Built on Values – Creating an Enviable Culture That Outperforms the Competition creating an enviable culture that outperforms the competition

Most leaders know that a winning, engaged culture is the key to attracting top talent--and customers. Yet, it remains elusive how exactly to create this ideal workplace --one where everyone from the front lines to the board room knows the company's values and feels comfortable and empowered to act on them.

Based on Ann Rhoades' years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive. Companies that create or improve values-based cultures can become higher performers, both in customer and employee satisfaction and financial return, as proven by Rhoades' work with JetBlue, Southwest Airlines, Disney, Loma Linda University Hospitals, Doubletree Hotels, Juniper Networks, and P.F. Chang's China Bistros.

Built on Values provides a clear blueprint for how to accomplish culture change, showing:
* How to exceed the expectations of employees and customers
* How to develop a Values Blueprint tailored to your organization's goals and put it into action
* Why it's essential to hire, fire, and reward people based on values alone, and
* How to establish a discipline for sustaining a values-centric culture

Built on Values helps companies get on the pathway to greatness by showing the exact steps for either curing an ailing company culture or creating a new one from scratch.

All across the country, the best and most competitive companies are creating great cultures in which employees consider it their pleasure to give the best possible service to customers.   Even in hard economic times, accomplishing that is not only possible but absolutely essential.  If customers don't have much money to spend, where are they going to spend it?  At a place where employees sullenly and begrudgingly take their money or one where they are happy to be of service? Based on a patent-pending Values Blueprint process, this book from culture change expert Ann Rhoades shows the exact steps for curing an ailing company culture or creating a new one from scratch. Developed from Rhoades' years of experience with Southwest, Jet Blue, Doubletree Hotels, P.F. Chang's and the many clients of People Ink, she has proven, over and over, that companies that create or improve values-based cultures become higher performers, both in customer satisfaction and in financial return. Rhoades helps companies get on the pathway to greatness by turning around their cultures. The key is to focus on both the big picture and the smallest detail at the same time.  This book is based on that very principle. Changing a culture starts with getting the basics right (values and behavior at the C-level). Then the big things (hiring the right people, keeping them and delighting customers) fall more easily into place.             This book provides a clear blueprint for how to accomplish culture change. It also offers inspiring examples and cases from a wide range of industries. Readers will learn:       Why "living the values" is the first principle in leading people successfully       How to exceed the expectations of employees and customers by living the values       How to develop a Values Blueprint and put it into action       Why it's essential to hire, fire and reward people based on values alone and       How to establish a discipline for sustaining a values-centric culture

Most leaders know that a winning, engaged culture is the key to attracting top talentand customers. Yet, it remains elusive how exactly to create this ideal workplace one where everyone from the front lines to the board room knows the companys values and feels comfortable and empowered to act on them. Based on Ann Rhoades years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive. Companies that create or improve values-based cultures can become higher performers, both in customer and employee satisfaction and financial return, as proven by Rhoades work with JetBlue, Southwest Airlines, Disney, Loma Linda University Hospitals, Doubletree Hotels, Juniper Networks, and P.F. Changs China Bistros. Built on Values provides a clear blueprint for how to accomplish culture change, showing: How to exceed the expectations of employees and customers How to develop a Values Blueprint tailored to your organizations goals and put it into action Why it's essential to hire, fire, and reward people based on values alone, and  How to establish a discipline for sustaining a values-centric culture Built on Values helps companies get on the pathway to greatness by showing the exact steps for either curing an ailing company culture or creating a new one from scratch.