libri scuola books Fumetti ebook dvd top ten sconti 0 Carrello


Torna Indietro

morabito vincenzo - big data and analytics
Zoom

Big Data and Analytics Strategic and Organizational Impacts




Disponibilità: Normalmente disponibile in 15 giorni


PREZZO
54,98 €
NICEPRICE
52,23 €
SCONTO
5%



Questo prodotto usufruisce delle SPEDIZIONI GRATIS
selezionando l'opzione Corriere Veloce in fase di ordine.


Pagabile anche con Carta della cultura giovani e del merito, 18App Bonus Cultura e Carta del Docente


Facebook Twitter Aggiungi commento


Spese Gratis

Dettagli

Genere:Libro
Lingua: Inglese
Editore:

Springer

Pubblicazione: 10/2016
Edizione: Softcover reprint of the original 1st ed. 2015





Trama

This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive advantage, which is also attributable to empowerment of activities such as consumer profiling, market segmentation, and development of new products or services. Detailed consideration is also given to the strategic impact of Big Data and analytics on innovation in domains such as government and education and to Big Data-driven business models. The second part of the book addresses the impact of Big Data and analytics on management and organizations, focusing on challenges for governance, evaluation, and change management, while the concluding part reviews real examples of Big Data and analytics innovation at the global level. The text is supported by informative illustrations and case studies, so that practitioners can use the book as a toolbox to improve understanding and exploit business opportunities related to Big Data and analytics.




Sommario

Part I Strategy.- 1 Big Data and analytics for competitive advantage.- 2 Big Data and analytics for government innovation.- 3 Big Data and education: massive digital education systems.- 4 Big Data driven business models.- Part II Organization.- 5 Big Data governance.- 6 Big Data and digital business evaluation.- 7 Managing change for Big Data driven innovation.- Part III Innovation practices.- 8 Big Data and analytics innovation practices.- 9 Conclusion




Autore

Vincenzo Morabito, PhD, is Associate Professor at the Management & Technology Department, Università Commerciale Luigi Bocconi (Bocconi University), Milan, Italy. He gained his doctorate from the Università Commerciale Luigi Bocconi and was a Research Scholar at both the Center for Information System Research, MIT Sloan School of Management (2006) and the Decision and Information Science Department, University of Florida (2005/2006). Vincenzo Morabito is in charge of the course on Business Organization, Management of Information Systems, and Information Management for the various degree programs of Bocconi University. He has participated in a variety of research projects, many financed by the Italian Ministry of University and Scientific Research (Ministero dell'Università e della Ricerca Scientifica e Tecnologica).










Altre Informazioni

ISBN:

9783319364766

Condizione: Nuovo
Dimensioni: 235 x 155 mm
Formato: Brossura
Illustration Notes:XXVI, 183 p. 27 illus.
Pagine Arabe: 183
Pagine Romane: xxvi


Dicono di noi





Per noi la tua privacy è importante


Il sito utilizza cookie ed altri strumenti di tracciamento che raccolgono informazioni dal dispositivo dell’utente. Oltre ai cookie tecnici ed analitici aggregati, strettamente necessari per il funzionamento di questo sito web, previo consenso dell’utente possono essere installati cookie di profilazione e marketing e cookie dei social media. Cliccando su “Accetto tutti i cookie” saranno attivate tutte le categorie di cookie. Per accettare solo deterninate categorie di cookie, cliccare invece su “Impostazioni cookie”. Chiudendo il banner o continuando a navigare saranno installati solo cookie tecnici. Per maggiori dettagli, consultare la Cookie Policy.

Impostazioni cookie
Rifiuta Tutti i cookie
Accetto tutti i cookie
X