Cliff Moser, AIA LEED AP, is an architect and director at National Facilities Services for the Kaiser PermanenteFoundation Health Plan. A practicing architect for over thirty years, Cliff has been active in the American Institute of Architects (AIA), and the American Society for Quality (ASQ), helping architects understand the new boundaries of the the Arch3.0 practice. Kaiser Permanente, one of the largest not-for-profit managed healthcare companies in the US, disrupted the US healthcare market in 1945 by creating one of the first integrated insurance and healthcare delivery models.