UX for XR

TRAMA

Extending traditional digital platforms to the new frontier of extended reality (XR) requires taking into account what best practices, new concepts, and conventions have been established and what learnings can be brought forward from case studies involving industry leaders. By looking at practical examples from the field of handheld AR breakthroughs, virtual reality (VR) success stories and experimental interaction concept of pioneering XR platforms, you'll see how it's possible to map out a framework of user experience (UX) guidelines to close in on opportunities and challenges that lay ahead.This book defines, identifies, and analyzes UX practices for XR environments and reviews the techniques and tools for prototyping and designing XR user interactions. You'll approach the design for experiential state and spatial cognition, using established UX key performance indicators, while taking into account the social dynamics, emotional framework and wider industry context.UX design and strategy for the XR space is a new frontier, so UX for XR focuses on case studies and industry research to illustrate the relationship between UX design and the growth of immersive technologies. Practical examples will demonstrate how you should apply UX design principles using designing interactions in XR by identifying the importance of spaces, senses and storyboarding.What You'll LearnExplore the challenges and opportunities of designing for XRSee how spatial interaction is revolutionizing human computer interactionExamine sensory input and interaction beyond the screenWork with 3D Interaction Design and build a strong 3D UXUnderstand VR and augmented reality essentials for emotion-rich user experiencesApply UX research techniques for the XR spaceWho This Book Is ForThis book is primarily for UX designers, consultants, and strategists; XR developers; and media professionals

SOMMARIO

Chapter 1: Introduction.- Chapter 2: The History and Future of XR.- Chapter 3: The Rise of UX and How it Drives XR User Adoption.- Chapter 4: UX and experience design: From screen to 3D space.- Chapter 5: Pioneering platforms and UX learnings.- Chapter 6: Practical approaches: UX and XR in the real world.

AUTORE

Cornel Hillmann is a media designer and CG artist with over 20 years of experience in the media and entertainment, advertising and design industry. He has worked with brands including Panasonic, Jaguar, The Future is Wild, The Singapore International Film Festival, Razor and many others. Cornel has lectured masterclasses for immersive media post-production, advanced 3D-, VR- and media design-courses at Limkokwing University and is the author of “Unreal for Mobile and Standalone VR” (Apress, 2019).

ALTRE INFORMAZIONI

• Condizione: Nuovo
• ISBN: 9781484270196
• Collana: Design Thinking
• Dimensioni: 235 x 155 mm
• Formato: Brossura
• Illustration Notes: XXIV, 255 p. 77 illus., 75 illus. in color.
• Pagine Arabe: 255
• Pagine Romane: xxiv