For anyone currently in sales, the business is changing. Selling Is Everyone's Business addresses the shift in many organizations from a focus on sales to one on leadership and sales coaching. Authors Steve Johnson and Adam Shaivitz give sales coaches, business leaders, and salespeople specific tactics to use, the "how-to's" of successful sales coaching, and make the challenging task of sales coaching easy to execute with specific steps. In addition, the book is filled with a wide variety of humorous stories and learning tools, including real-world case studies and interviews with senior sales leaders.
