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piggott judith; cook mark - international business economics
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International Business Economics A European Perspective

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Disponibilità: Non disponibile o esaurito presso l'editore


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Dettagli

Genere:Libro
Lingua: Inglese
Pubblicazione: 05/2006
Edizione: 2006





Trama


This text explores international business economics from a European perspective, dealing not only within business in Europe but with the external trading relationships of the EU and the position of European firms in a globalized economy. An extensive website provides lecturers with support material.
Also available is a companion website with extra features to accompany the text, please take a look by clicking below -
http://www.palgrave.com/business/piggott/




Sommario

Introduction.- The Changing Nature of International Business.- International Trade.- The Protection of Trade.- Economic Integration.- Foreign Exchange Markets.- Multinational Corporations or MNCs.- Foreign Direct Investment.- International and European Capital Markets.- Labour Markets.- Industry Policy and Competition Policy.- EU Policy and Its impact on Business II Regional, Transport and Environmental Policy.- Small Business and EU Policy.- Conclusion.





Autore

JUDITH PIGGOTT is Principal Lecturer and Head of the Economics Department at Oxford Brookes University Business School, UK. She previously worked at the University of Northampton, UK, and spent a number of years working in industry.

MARK COOK is Principal Lecturer in charge of Corporate Programmes at Wolverhampton Business School, University of Wolverhampton, UK, and staffing head of the Economics group. He has previously worked at the University of Northampton and at Leicester University, UK, and has published extensively.










Altre Informazioni

ISBN:

9781403942197

Condizione: Nuovo
Dimensioni: 234 x 156 mm Ø 1086 gr
Formato: Brossura
Pagine Arabe: 416


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