Gamechangers - Fisk Peter | Libro John Wiley & Sons 12/2014 -

home libri books ebook dvd e film top ten sconti 0 Carrello

Torna Indietro

fisk peter - gamechangers

Gamechangers Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing

Disponibilità: Normalmente disponibile in 20 giorni
A causa di problematiche nell'approvvigionamento legate alla Brexit sono possibili ritardi nelle consegne.

33,60 €
31,92 €

Questo prodotto usufruisce delle SPEDIZIONI GRATIS
selezionando l'opzione Corriere Veloce in fase di ordine.

Pagabile anche con 18App Bonus Cultura e Carta del Docente

Facebook Twitter Aggiungi commento

Spese Gratis


Lingua: Inglese
Pubblicazione: 12/2014


This book shows you: How to think smarter and act faster; Embrace the new tricks of business; Understand how gamechangers dream and disrupt; and Deliver practical results and win. Gamechangers are the next generation of brands and business, shaking up markets by playing a different game and redefining markets in their own vision. They win through ambition and innovation rather than legacy and scale, out-thinking the competition, focusing on the growth markets, and embracing technology in more human ways. The book is in two parts, top-and-tailed by a scene-setting introduction and a practical, feature and tool-packed Lab. Part 1, Play the Game, shows you how to generate the ideas and innovation that set gamechangers apart. Part 2 explores extraordinary next generation brands, profiling over 100 businesses nominated by peers, across continents and sectors, who are changing the game. Ranging from detailed case studies to fascinating pen portraits in sectors as diverse as Health, Media, Technology and Retail, Peter Fisk defines how you can win by playing a different game. The Lab is split into 5 sections, each with a collection of smart "tools" to help you apply and implement the concepts in your own business. These tools will be accompanied by a digital platform, the Gamechanger Studio, which provides a practical workbench of processes and tools to help you apply and implement the best game-changing ideas from around the world, and to shape your own market in your vision

i libri che interessano a chi ha i tuoi gusti

Altre Informazioni



Condizione: Nuovo
Dimensioni: 189 x 15.98 x 229 mm Ø 554 gr
Formato: Brossura
Pagine Arabe: 314

Utilizziamo i cookie di profilazione, anche di terze parti, per migliorare la navigazione, per fornire servizi e proporti pubblicità in linea con le tue preferenze. Se vuoi saperne di più o negare il consenso a tutti o ad alcuni cookie clicca qui. Chiudendo questo banner o proseguendo nella navigazione acconsenti all’uso dei cookie.